A NY Times technology article explores the standard Adobe Flash, currently used for online video, wanting to expand to TV sets and cell phones to help advance the rapid pace of our media hungry world.
The plan is to start extending Flash to TV screens, which will reach a wide array of media. This would enable people to view video clips from the Internet on their TV and mobile phones. For Hollywood studios, this new idea will allow them to transfer their entertainment cheaply to the variety of mass media outlets.
While some major companies like Apple, who do not prefer using Flash on their phones, and Sony who has not recognized the idea of Flash being used to view video clips, the idea of viewing video straight from the Internet to your television and being able to surf the web on your phones much like that on a PC, is inevitable. However, their rival Microsoft might stand in their way of achieving this goal.
I think the idea here is to reach a large audience of media users by allowing them to receive video and images through every branch of technology. It's a good idea in theory, the thought of being able to distribute media quickly to TV, computers, and cell phones to please consumers of this generation who now demand fast technology to compliment their energetic lives.
However, I think Adobe Flash may run into problems along the way. It may be challenging to have a majority of the main technology providers to take interest in this idea.
Click here for article.